Wang, S. & Noe, R. A. (2010) 曾提到，知識乃是重要的組織資源，在競爭激烈的動態經濟體中，能持續性的提供競爭優勢。然而知識常常存在於個體之中，需藉由人際間的互動來傳遞知識，進而為企業組織創造新價值和利潤，因此人與人間的知識分享更顯重要。然而在實務知識管理的推動過程中，面板科技業生產管理成員常常會先擔憂所貢獻的知識會降低自身於同業中的合理性及重要性，進而產生消極想法及配合度不佳，以致於組織內知識分享的成效不彰。
知識管理的主要目標是將個體的知識有效地轉換成組織的知識，而且讓面板科技業成員間願意相互分享知識，善用成員間所分享的知識再加以管理，進而創造價值。知識管理的主要目的在於創造新知識，讓新知識傳播到組織內的各部門中，讓面板業生管組織成員間共同分享新知識。因此本研究目的為探討如何使面板業生管成員間願意知識分享，並探討其中支持或影響個人知識分享意圖的因素。
本研究以理性行為理論為架構，探討組織信任、組織互惠、主管支持及他人影響對面板科技業生產管理成員之知識分享意圖的影響。透過問券調查及實證資料分析，研究抽驗以台南科學園區與新竹科學園區面板科技業為主要對象，本研究共發放400份問卷，實際回收351份，有效問卷351份，並用SPSS及AMOS統計應用軟體進行分析及驗證本研究。
本研究結果顯示，知識分享態度及知識分享主觀規範會影響個人對知識分享意圖。而組織信任、組織互惠、主管支持與他人影響對知識分享態度具有顯著的影響。

SUMMARY
Wang, S. & Noe, R. A. (2010) once mentioned that knowledge was a valuable organizational resource, it provided a continuously competitive advantage not only in a competitive but a dynamic economy. Knowledge transmitted through social interaction, which provided profits and created brand new values for enterprise organizations, though it exixted among individuals. Knowledge sharing and transmission became more important in the enterprise organication. However, durig the process of promoting knowledge management, the members of LCD industry’s production control engineers usually worries about the contribution of knowledge that would reduce their own rationality and important role, and then they’d have negative ideas and poor coordination skills, and then lacked of the effectiveness of knowledge sharing within the organization

The main goal of knowledge management is to effectively transform the knowledge from individual into the knowledge of the organization, but to allow LCD industry’s production control engineers to share their own knowledge with each other, to use the knowledge shared among the members, to manage them, and to create value. In other words, knowledge management was to create new knowledge.More specifically, how to enable LCD industry’s production control engineers to share knowledge among members were studied and were explored factors could support or influence the individual's knowledge sharing intention.

This research used the Theory of Reasoned Action (TRA) as theoretical framework and augmented it with the organizational trust, organizational reciprocity, supervisor’s support and others' influence on the knowledge sharing intention of LCD production control engineers. Through the analysis of the coupons and the empirical data, the research conducted with the questionnaire of Tainan Science Park and Hsinchu Science Park LCD technology industry. A total of 400 questionnaires were distributed in this research, and there’re 351 actual replies, 351 valid questionnaires, then analyzed by SPSS and AMOS Software analysis and verification of this research..

The results of this research show that the knowledge-sharing attitudes and knowledge-sharing subjective norms will influence individual's intention to share knowledge. Moreover, organizational trust, organizational reciprocity, supervisor’s support and others’ influence have a significant impact on attitudes towards knowledge sharing.

Keywords: Theory of the Reasoned Action, TRA; Organzational Trust; Organzational Reciprocal; Supervisor’s Support; Knowledge sharing

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