| 研究生: |
黃彥泓 Huang, Yen-Hung |
|---|---|
| 論文名稱: |
以資源依賴觀點探討資源運用與競爭優勢之關係:以大成長城為例 Exploring the interrelationship between resource utilization and competitive advantage from a resource dependence perspective: The case of Dachan |
| 指導教授: |
周信輝
Chou, Hsin-Hui |
| 學位類別: |
碩士 Master |
| 系所名稱: |
管理學院 - 企業管理學系 Department of Business Administration |
| 論文出版年: | 2013 |
| 畢業學年度: | 102 |
| 語文別: | 中文 |
| 論文頁數: | 100 |
| 中文關鍵詞: | 資源基礎 、資源依賴 、競爭優勢 |
| 外文關鍵詞: | resource base, resource dependence, competitive advantage |
| 相關次數: | 點閱:151 下載:27 |
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儘管資源基礎理論被視為策略管理主流的學派之一,但該理論本身較缺乏對外部環境的分析與掌握,而本研究便是嘗試以資源依賴理論的角度切入,企業與企業之間的相互依賴關係,能對企業之資源使用產生甚麼樣的影響。
而本研究之發現如下:相較於資源基礎理論專注於找尋並發展自身的核心能力與競爭優勢,研究對象選擇的是與外部組織建立依賴關係,形成資源共享。當然,最初可能依賴對方的程度較高、我方必須提供資源滿足對方需求,但隨著時間以及環境的變化,把握機會使彼此的依賴關係轉換,便能更有效率的利用外部資源建立自身的競爭優勢。而研究對象影響資源配置與發展競爭優勢的方式可大致歸納為以下流程:
步驟1:評估好自身具有的資源
步驟2:透過與外部關係合作,適當補強、使自身能力得以成長與強化
步驟3:設法使外部關係對自己產生依賴,形成依賴性轉移
步驟4:將外部資源與自身資源加以整合,進而發展出獨特的競爭優勢
此外,本研究也針對這個流程提出了一個融入資源依賴理論的資源基礎分析架構,相信這份研究對於資源基礎理論中發展競爭優勢的部分,也能提出新的見解與闡述 。
Although the resource-based theory is important in strategic management, it is lack of the external environment analysis. This study tries to make a new interpretation and give a further understanding on the changes of relationships between enterprises by using dependence perspective.
The results are listed as follows:In this study, instead of focusing only on the improvement of core competency and competitive advantage, Dachan chooses to build relationships between external organizations and share resources with these organizations.
Initially, Dachan relied its demand on others. But Dachan grabbed the opportunity while the environment changed. It successfully transfer the relationship from “rely” to “dependence”, and established the competitiveness by utilizing others resources.
The processes of Dachan affects the way of utilizing resources and the development of competitive advantage are as follows:
Step 1: Evaluate internal resource.
Step 2: Improve by cooperating with external relations
Step 3: Try to transfer the relationship with external Organization from “rely” to “dependence”
Step 4: Create a new competitive advantage by integrating external resource with internal resource.
Finally, this study raised a new framework of resource base which contains the view of resource dependence. In my opinion, I think this study could provide some new perspectives and suggestions to the improvement of competitive advantage.
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