高速公路實施電子收費是近年來逐漸形成的收費方式，更是我政府最近積極推動實施的收費政策。由於推動電子收費可降低人工收費成本、縮短繳費時間、提高用路人便利性及安全性、降低空氣污染等益處，因此可以預期將可大大提升用路人的使用意願。但由國外案例顯示用路人接受度提升往往有一段相當長的導入期，如何縮短此導入期，強化用路人接受度，提升使用率，乃為重要課題。
本研究主要在於了解高速公路實施電子收費過程當中，有那些因素會影響用路人之接受度，進而提出解決之道，以提高用路人之使用意願。藉由國內外的文獻整理歸納及研究者本身在高速公路局收費站服務的經驗，皆有助於研究的進行。故可廣泛地收集資料做成問卷問項及研究假設；接著再透過問卷調查的方式來收集資料並加以統計分析，驗證這些研究假設是否成立。
本研究問卷調查地點選擇國道一號仁德服務區及國道三號關廟服務區，如此可確保受訪者皆為高速公路用路人並含蓋了二條主要高速公路；共發放問卷300份，有效回收問卷286份，有效率95.33﹪，經過SPSS相關統計分析得知：
1. 用路人對目前高速公路實施電子收費方式的整體接受度平均數為2.05（基數5.0）。
2. 用路人對人工與電子收費並行方式的接受度平均數為3.19（基數5.0）。
3. 對未來實施電子計程收費的接受度有58.5﹪之用路人能夠接受。

The implementation of the Electronic Toll Collection（ETC）for national highway has been become a typical model recently. It is impelled as a charge policy for the highway users. Some benefits can be obtained from the ETC model including manual operation cost reduction, service time saving, user's convenience and security increasing, air pollution elimination. Therefore, the predictive usage data for the highway users will be explicitly positive. However, from the experiences of some foreign cases, they will be taken a long time to the highway users to fit the ETC model during the introduction period. Then, it will be an essential issue to shorten the introduction time, enhance the acceptance as well as its utilization.
This research is mainly to understand the implementation process of the ETC model. We try to investigate the factors to influence the acceptance of the highway users. Then, the solutions can be found to enhance their wishes. We collected some references both in the country and in the foreign countries about the highway affairs. Meanwhile, as the author is working in the Taiwan Highway Bureau, with his experience will help the research process. Therefore, data collection is widely and will be easily to make questionnaires as well as research hypotheses. After running the statistical analysis, some suppositions are investigated and verified.
Two highway services areas are selected as the case studies－No.1 Highway, Rende Service Areas and No.3 Highway, Guanmiao Service Areas. They are selected as two main National Highway are covered. We received 286 effective questionnaires from 300 with high receiving efficiency 95.33 ﹪. After analyzing by the SPSS, we obtained some valuable results as follows：
1. The overall acceptance of the ETC approach for the highway users is with mean value 2.05（based 5.0） .
2. The acceptance of the parallel process for the manual operation and the ETC is with mean value 3.19（based 5.0）.
3. The acceptance of the electronic distance-based toll collection for the highway users in the future is with 58.5﹪.

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