企業在競爭激烈的市場中，唯有以「顧客至上」的理念經營，才得以永續經營。因為，只有符合顧客所需的，才有品質可言。但是企業想要在資源有限的情況下，要提高企業的競爭力，以提昇品質來達成顧客的需求，也就是能提升顧客的滿意度，是一門值得深入探討的課題。

　　品質機能展開(QFD)是現代企業在品質規劃與設計上非常有效的產品開發工具。因此，本研究引用Wasserman學者(1993)的正規化方法，考量品質機能展開過程之各階段中的相關矩陣與關係矩陣，來得到正規化後之關係矩陣。另外，由於品質機能展開的過程中，需要考量到的因素，如成本、技術困難度、顧客滿意度等，為一個多個目標衝突與矛盾的問題，因此要在有限的資源與目標衝突的限制之下，協助決策者尋求最佳的解決方案，本研究以多目標規劃中的權重法，著重在整合品質機能展開之四個階段，來求算出各個階段之項目達成度，以協助產業決定各階段中，各個項目的最適執行程度，以求能夠更快速、更精確地達到新產品的開發與產品品質改良之目的。另外，本研究是有別於過去文獻只著重品質機能展開中第一階段的考量問題，以避免在設計規劃、製程，到產品上市的過程中，實行時出現瓶頸，而必需再重新考量上一個階段之情況，來降低其中所產生的損失。

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水野滋、赤尾洋二編著，品質機能展開研究小組譯，中壢，先鋒企業管理發展中心，品質機能展開法─如何有效掌握顧客需求 (第二版)，民國七十七年四月(1988)。

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