研究生: |
黃彥智 Huang, Yen-Chih |
---|---|
論文名稱: |
全球回應在全球採購中的角色:對多國籍企業之實證探討 The Role of Global Responsiveness in Global Sourcing: An Empirical Examination of Foreign Multinationals Operating in China |
指導教授: |
蔡明田
Tsai, Ming-Tien |
學位類別: |
博士 Doctor |
系所名稱: |
管理學院 - 企業管理學系 Department of Business Administration |
論文出版年: | 2009 |
畢業學年度: | 97 |
語文別: | 英文 |
論文頁數: | 93 |
中文關鍵詞: | 全球回應 、多國籍企業 、社會資本 、全球採購 |
外文關鍵詞: | Integrative mechanisms, Joint problem solving, Multinational corporations, Networks, Global responsiveness, Social capital, Foreign subsidiaries, Sales growth rate |
相關次數: | 點閱:118 下載:3 |
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近年來,國際企業領域的研究已經指出全球回應此一能力對於企業在全球營運中的重要性。有鑑於此,本研究旨在近一步確認全球回應為多國籍企業進行全球採購時所需的關鍵能力。以社會資本理論為基礎理論,本研究發展出一個理論架構。在此架構中,全球回應的前置變數為組織內與組織間社會資本,結果變數為銷售成長率,而國際多樣性則為干擾變數。
本研究採用問卷調查方法,最終乃以118家於中國大陸營運之美國、歐洲與亞洲外商多國籍企業為研究樣本。進而使用結構方程模式來驗證所發展出的理論架構,並同時以層級迴歸模型來分析國際多樣性在全球回應與銷售成長率兩者關係之間的干擾效果。
經由實證分析後,本研究的發現如下。首先,組織內社會資本與組織間社會資本,分別反應在整合性機制與聯合問題解決上,為全球回應的重要決定變數。而全球回應則有助於提昇銷售成長率。再者,國際多樣性中的區域多樣性的確對全球回應與銷售成長率兩者關係之間有著顯著的干擾效果。最關鍵的發現則為:對資訊基礎機制、人員基礎機制、聯合問題解決三者與銷售成長率的關係上,全球回應有著完全的中介效果。
This paper identifies global responsiveness as a crucial ability for multinational corporations (MNCs) to implement their global sourcing activities. Drawing upon social capital theory, this study develops a theoretical model that clarifies the determinants and consequence of global responsiveness, while simultaneously incorporating international diversity as a moderating factor. Based upon a cross-national sample of 118 MNCs from U.S., Europe, and Asia, as well as a structural equation methodology, we found that intrafirm and interfirm social capital, as reflected in integrative mechanisms and joint problem solving respectively, are critical determinants of global responsiveness. In addition, global responsiveness is conducive to enhancing sales growth rate. Specifically, the relationship between global responsiveness and sales growth rate is moderated by geographic diversity. The noteworthy finding of this study is that global responsiveness plays a key role by fully mediating the associations of information-based mechanisms, people-based mechanisms, and joint problem solving with sales growth rate.
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