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研究生：	高嫚蔚 Kao, Man-Wei
論文名稱：	以魅力因子評估為基礎之藝術書創作研究: 魅力工學之應用 Creating an Artists' Book based on the Attractiveness Factor Evaluation: Application of Miryoku Engineering
指導教授：	楊佳翰 Yang, Chia-Han 陳璽任 Chen, Hsi-Jen
學位類別：	碩士 Master
系所名稱：	規劃與設計學院 - 創意產業設計研究所 Institute of Creative Industries Design
論文出版年：	2025
畢業學年度：	113
語文別：	英文
論文頁數：	178
中文關鍵詞：	藝術家書籍、魅力工學、魅力因子、評價構造法、創作型論文
外文關鍵詞：	Artists’ books, Miryoku Engineering, Attractiveness factors, Evaluation Grid Method, Creation-based Research
相關次數：	點閱：32 下載：6
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本創作型論文旨在探索藝術家書籍的魅力因子，透過實際訪談與創作過程，深入挖掘這一特殊藝術形式的吸引力。藝術家書籍是一種以書籍形式作為藝術表現的媒材，並以出版實踐為創作核心。創作者可以全權掌控書籍的架構、內容、紙材與印刷，其高度自由性與廣泛性深受創作者喜愛。自20世紀初的現代藝術運動以來，藝術家書籍在藝術領域中始終佔有重要地位。其便於攜帶且易於傳播的特性，使藝術家書籍能迅速吸引一群熱愛這類作品的愛好者，形成特有的讀者群體。
書籍本身是一種需要讀者主動觸碰、打開封面並探索其中內容的媒介。藝術家書籍更進一步強調了互動性與參與感，將書籍從單純的閱讀材料升華為與讀者互動的藝術品。這種互動特質激發了讀者的創造力，讓他們置身於創作者構建的共同語境中，只有親自翻閱作品，才能感受到其中所傳遞的情感與訊息。因此，創作者、書籍與讀者之間的關係密不可分，共同構成了藝術家書籍的獨特魅力。
本研究從讀者的角度欣賞與分析藝術家書籍，運用了魅力工學中的評價構造法（EGM）與數量化1類（QTTI）進行調查與分析。研究結果顯示，透過觸感、獨特的敘事方式，以及設計與內容的相互作用，藝術家書籍能夠帶給讀者親密感、特殊性與期待感等情緒體驗。基於這些魅力因子，本研究創作了一本藝術家書籍，作為實例來驗證研究假設。這本書籍不僅承載了藝術家的創作理念，也呈現了關於視覺與感性表達的獨特見解。在後續的驗證中，結果證明魅力工學的應用確實具有正面影響，並且在藝術家書籍的創作過程中扮演了刺激創意與引導設計的關鍵角色。
本論文旨在為藝術家書籍的研究提供一個實質且實踐的視角，強調其內在的吸引力與價值，同時為未來相關研究提供啟示。透過結合理論探索與實際創作，我們期望能夠更全面地理解並凸顯藝術家書籍的獨特價值。

This creation-based thesis aims to explore the attractiveness factors of artists' books through in-depth interviews and the creative process, delving into the appeal of this distinctive art form. Artists' books, as a medium, take on the form of a book to serve as an artistic expression, using publishing as an artistic practice. Creators hold complete control over the structure, content, materials, and printing of the book. Their flexibility and creative potential make artists' books a beloved medium among creators, maintaining a significant presence in the art world from the modern art movements of the early 20th century to today. Their portability and ease of dissemination have further cultivated a growing community of enthusiasts.
Books require active engagement, prompting readers to physically touch, open, and explore their contents. The interactivity and sense of participation are unique to artists' books. These books transcend the role of passive reading material to become interactive artworks that foster engagement with readers. This interaction sparks creativity in readers, placing them in a shared context with the creator. Only by personally engaging with the work can readers uncover its layers and grasp the messages conveyed, reflecting the inseparable relationship between creator, book, and reader.
This study examines artists' books from the reader's perspective, employing Miryoku Engineering through tools such as the Evaluation Grid Method (EGM) and Hayashi’s Quantification Theory Type I (QTTI). Results reveal that tactility, unique storytelling approaches, and the interplay between design and content elicit feelings of intimacy, uniqueness, and anticipation in readers. Guided by these identified attractiveness factors, a new artist's book was created to test the study's hypotheses. This book embodies the creator’s artistic vision, presenting distinct insights into visual and sensory expression. Further validation confirmed the utility of Miryoku Engineering, demonstrating its role in enhancing the creative process by acting as both a guide and a source of inspiration for artists.
This thesis aims to provide a substantive and practical perspective on the study of artists' books, emphasizing their core appeal while offering insights for future research. By integrating theoretical exploration with creative practice, this research seeks to deepen the understanding and highlight the unique value of artists' books.

Abstract i
摘要 ii
Acknowledgements iii
Table of Contents v
List of Figures viii
List of Tables x
Chapter 1 - INTRODUCTION 1
1 Research Background	1
2 Research Motivation 5
3 Research Objectives 9
4 Research Questions 9
5 Research Target 10
6 Research Flow 10
7 Key Terminology and Concepts 12
Chapter 2 - LITERATURE REVIEW 14
1 Concept of Artists’ Books 14
1.1 Definition and Origin of Artists’ Books 14
1.2  Historical Evolution of Artists’ Books 22
2 Understanding the Construction Method of Artists’ Books 26
2.1 Ways of Book Binding 26
2.2 Concept of Material Experience 28
2.3 Types of Expression Techniques 30
3 Theoretical Base of Miryoku Engineering 30
3.1 Purpose and Development of Miryoku Engineering 30
3.2 Implication of Evaluation Grid Method (EGM) 32
4 Two Perspective of Interpretation towards Artworks and Books 35
4.1 Interpretation of Artists’ Books as an Artwork 35
4.2 Interpretation of Artists’ Books as a Reading Book 36
5 Summary 37
Chapter 3 - RESEARCH DESIGN 39
1 Research Framework 39
2 Research Method 42
2.1 Evaluation Grid Method (EGM) 43
2.2 Hayashi’s Quantification Theory Type I (QTTI) 43
2.3 Creative Practice 44
2.4 In-depth Interview 45
3 Overview of the Book Production Process 46
4 Data Source 47
4.1 Data Collection 47
4.2 Reliability and Validity 49
5 Interview Structure 51
Chapter4-RESEARCH RESULTS 54
1Data collection 54
2Evaluation Grid Method 55
2.1Extraction and Induction of Attractiveness Factors for Interviewee T 57
2.2Extraction and Induction of Attractiveness Factors for Interviewee C 58
2.3Extraction and Induction of Attractiveness Factors for Interviewee S&Ch 60
2.4Extraction and Induction of Attractiveness Factors for Interviewee H 61
3Questionnaire Making 66
4Survey and Hayashi’s Quantification Theory Type I 68
4Design Process 80
5 Testing Results: Perceived Qualities and Overall Appeal of the Book 104
Chapter5-FINDINGS&DISCUSSION 108
1 Beyond the Content of Artists’ Books: the Emotional and Intellectual Connections 108
1.1The Multi-Sensory Appeal and Emotional Bond in Artists’ Books 108
1.2Diverse Perspectives: Reader Backgrounds Shape the Appreciation of Artists’ Books 110
2 Holistic and Focused Dimensions of Perception in Artists' Books 111
3Categorization of Participants: Experience, Activities, and Hayashi’s Quantification Theory Type I 112
3.1Duration of Experience with Artist Books: Insights from Hayashi’s Quantification Theory Type I 113
3.2Activities and Roles: Quantified Insights through Hayashi’s Quantification Theory Type I 115
3.3 Unveiling Reader Preferences: A Comparison of Perceived and Actual Influences in Artists' Books 118
3.4 Summary of Findings 119
4 Enhancing Artistic Creation: The Role of Miryoku Engineering in Expanding Creative Possibilities 120
5 Validation from Readers: reflection on Theme, Tactility, and Engagement	122
6Research Limitation 126
7Recommendations for Future Study 128
Chapter6-CONCLUSION 131
Reference 134
Appendix 137
Appendix A- Works Introduction 137
Appendix B- Transcription of EGM interview 139
Appendix C- Questionnaire from QTTI 152
Appendix D- Questionnaire from Validation 158
Appendix E- Self-Refiection 161
                                    

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