平板電腦的產業在2010年Apple發表iPAD後正式拉開序幕，一時間百家爭鳴，各種不同功能的產品伴隨著不同型態的作業系統紛紛出爐，而消費者面對如此多樣化的產品究竟會如何選擇?而其中有那些因素會成為考量的重點?
本研究的目的針對消費者的部份，就使用者的觀點切入，以科技接受模式(Technology Acceptance Model,TAM)及延伸科技接受模式(TAM2）部分構面做為理論基礎，透過問卷調查方式作為資料蒐集的工具，企圖了解消費者在使用如平板電腦此類創新科技產品時，影響其使用與否的因素為何?共收回259份有效問卷，再利用SPSS對平板電腦使用意圖之因素進行實證研究。
研究的結果發現:
1.「形象」及「認知易用性」對平板電腦的「認知有用性」有顯著的正向影響。
2.「認知有用性」對平板電腦的「使用態度」有顯著的正向影響。
3.「便利條件」對平板電腦的「使用態度」及「使用意圖」有顯著的正向影響。
4.「認知易用性」對於平板電腦的「使用態度」無顯著相關。
5.「認知有用性」對平板電腦的「使用意圖」無顯著相關。

ablet PC industry, Apple released in 2010, was officially kicked off iPAD, contending for a time, a variety of products with different functions in different types of operating systems have released, and consumers faced with such a variety of products to choose what will ? What are the factors which will become the focus of consideration?
The purpose of this study for the part of consumers to the viewpoint of the user, technology acceptance model (Technology Acceptance Model, TAM) and the extended Technology Acceptance Model (TAM2) dimension as part of the theoretical basis, through the questionnaire as data collection tool, an attempt to understand the consumers in the use of innovative technology such as Tablet PC product, the factors that affect its use or why? 259 valid questionnaires were resumed, and then use the Tablet PC using SPSS intention of an empirical study of factors .
Results of this study:
1. "Image"and"Perceived ease of used " of the Tablet PC's "Perceived usefulness " have a significant positive effect.
2. "Perceived usefulness " of the Tablet PC "Attitude toward using " have a significant positive effect.
3."Facilitiating condition "on the Tablet PC "Attitude toward using " and "Intention of using " have a significant positive effect.
4. "Perceived ease of used " for the Tablet PC "Attitude toward using " no significant correlation.
5. "Percived usefulness " of the Tablet PC "Intention of using" no significant correlation.

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