| 研究生: |
柯昆廷 Correa, Quentin |
|---|---|
| 論文名稱: |
Effects of Waiting Information and Environment on Customer Satisfaction: Findings from a Single-Doctor Clinic in Taiwan Effects of Waiting Information and Environment on Customer Satisfaction: Findings from a Single-Doctor Clinic in Taiwan |
| 指導教授: |
許介文
Hsu, Chiehwen |
| 學位類別: |
碩士 Master |
| 系所名稱: |
管理學院 - 國際經營管理研究所 Institute of International Management |
| 論文出版年: | 2017 |
| 畢業學年度: | 105 |
| 語文別: | 英文 |
| 論文頁數: | 59 |
| 外文關鍵詞: | Queuing theory, Customer satisfaction, Perceived waiting time, Information, Waiting environment. |
| 相關次數: | 點閱:84 下載:1 |
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The attitude towards waiting time for goods and services, such as clinical appointments, has recently shifted from a reduction of the actual time to a reduction of the waiting time perceived by the customers, by actually filling their waiting time. However, the impact of combining waiting information and the possibility of getting out of the waiting room on the patients’ satisfaction is yet to be determined. The present pilot study uses the case of a single-doctor clinic to study this effect. Different waiting information and environment (independent variables) are tested to observe the patients’ resulting satisfaction (dependent variable). To accomplish this, the investigator conducted an experimental study on three groups of patients: with one staying in the waiting room without information on the waiting time, one staying inside with an estimation of the waiting time; and the other going outdoors and being provided with the same estimation. Stress, distractions, social interactions and perceived waiting time are also studied as mediating variables.
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