簡易檢索 / 詳目顯示

研究生: 吳信漢
Wu, Hsin-Han
論文名稱: 安心社會企業社會創新之研究:價值共創的理論觀點
A Study on Social Innovation of Anxin Social Enterprise: A Theoretical Perspective of Value Co-Creation
指導教授: 方世杰
Fang, Shih-Chieh
周信輝
Chou, Hsin-Hui
學位類別: 碩士
Master
系所名稱: 管理學院 - 企業管理學系
Department of Business Administration
論文出版年: 2025
畢業學年度: 113
語文別: 中文
論文頁數: 83
中文關鍵詞: 價值共創社會企業社會創新質性研究
外文關鍵詞: Value Co-Creation, Social Enterprise, Social Innovation, Qualitative Research
相關次數: 點閱:17下載:1
分享至:
查詢本校圖書館目錄 查詢臺灣博碩士論文知識加值系統 勘誤回報
  • 近年來,社會創新(Social Innovation)成為全球高度關注的議題,強調透過創新的思維與跨部門協作,解決當代社會所面臨的複雜問題,並促進公平、包容與永續發展。在這樣的背景下,單靠政府或企業單方推動改革已顯不足,反而需要仰賴多元利害關係人的協力與參與,透過共創(Co-creation)模式凝聚集體智慧,擴大社會影響力。價值共創不僅能提升服務的回應性與在地性,更有助於在社會價值與市場機制之間取得平衡,進而形塑出具韌性的社會創新實踐模式。
    本研究聚焦於台灣推動社會創新與社會企業發展的脈絡下,選擇「安心社會企業」為個案,探討其如何透過社會創新實踐與多元利害關係人進行價值共創,以建構可持續發展的商業模式。安心社會企業致力於與政府部門、醫療機構、地方志工、非營利組織與社區居民合作,實踐以人為本的照護理念。研究採取質性研究方法,透過半結構式深度訪談與文件資料分析,深入理解其服務設計、協作機制與社會影響力。
    研究發現,安心社會企業在資源有限與制度侷限的情況下,透過共創機制有效連結前線使用者的需求與後端專業資源,形成橫跨醫療、社福與社區的合作網絡。其創新行動包含建立社區參與平台與整合多方反饋,成功在在地實踐中建構一種具有社會價值與經濟可行性的營運模式。此一案例顯示,當社會企業能與利害關係人進行深度協作與共創時,不僅能回應社會需求,更能強化自身永續發展的能力。
    本研究成果可為政府推動社會創新政策與企業實踐提供參考,亦呼籲未來研究進一步關注共創過程中的權力動態與制度設計,以深化價值共創對於社會轉型的可能貢獻。

    In recent years, social innovation has gained significant global attention as a means to address complex societal challenges through innovative thinking and cross-sector collaboration, while promoting equity, inclusion, and sustainable development. In this context, relying solely on government or corporate initiatives has proven insufficient. Instead, engaging diverse stakeholders through co-creation has emerged as a key strategy to amplify social impact. Value co-creation enhances the responsiveness and local relevance of services, and helps strike a balance between social value and market mechanisms, thereby fostering resilient models of social innovation.
    This study focuses on Taiwan’s policy context for promoting social innovation and the development of social enterprises, using "Anxin Social Enterprise" as a case study. It explores how the enterprise engages in value co-creation with various stakeholders through social innovation practices to build a sustainable business model. Anxin collaborates with governmental agencies, healthcare institutions, local volunteers, nonprofit organizations, and community residents to implement person-centered care solutions. Employing a Qualitative research approach, this study utilizes semi-structured in-depth interviews and document analysis to examine service design, collaborative mechanisms, and social impact.
    Findings reveal that Anxin effectively connects frontline user needs with backend professional resources through co-creation, despite facing constraints in resources and institutional support. The enterprise has developed a cross-sectoral collaborative network across healthcare, social welfare, and community services. Its innovative practices include the creation of community participation platforms and the integration of diverse stakeholder feedback, resulting in a locally grounded and economically viable service model. This case demonstrates that when social enterprises engage deeply in stakeholder collaboration and co-creation, they are better equipped to respond to social needs and enhance their long-term sustainability.
    The findings offer valuable insights for governments and practitioners aiming to promote social innovation policies and practices. The study also calls for further research into the dynamics of power and institutional design in co-creation processes, to fully realize the transformative potential of value co-creation in social change.

    摘要 I 第一章 緒論 1 第一節 研究背景與動機 1 第二節 研究目的與問題 10 第三節 研究方法與流程 12 第二章 文獻回顧 14 第一節 社會企業 14 第二節 社會創新 18 第三節 價值共創 20 第四節 文獻總結 30 第三章 研究方法 31 第一節 研究方法選擇 31 第二節 個案研究 33 第三節 資料蒐集與分析 35 第四章 研究發現 37 第一節 台灣社會企業與社會創新的概況 37 第二節 初心與旅程:感動時刻 43 第三節 創新與改變的出現 47 第四節 價值共創與夥伴力量 51 第五節 轉變與未來想像 55 第六節 個案分析與討論 60 第五章 結論與建議 63 第一節 研究結論 63 第二節 研究貢獻 64 第三節 研究限制與未來發展建議 66 參考文獻 (REFERENCES) 67

    Austin, J., Stevenson, H., & Wei–Skillern, J. (2006). Social and commercial entrepreneurship: same, different, or both? Entrepreneurship theory and practice, 30(1), 1-22.
    Battilana, J., & Lee, M. (2014). Advancing Research on Hybrid Organizing - Insights from the Study of Social Enterprises. Academy of Management Annals, 8(1), 397-441. https://doi.org/10.1080/19416520.2014.893615
    Charmaz, K. (2006). Constructing grounded theory: A practical guide through qualitative analysis. sage.
    Chesbrough, H. (2010). Business model innovation: opportunities and barriers. Long Range Planning, 43(2-3), 354-363.
    Chesbrough, H. W. (2003). Open innovation: The new imperative for creating and profiting from technology. Harvard Business Press.
    Creswell, J. W., & Poth, C. N. (2016). Qualitative inquiry and research design: Choosing among five approaches. Sage publications.
    Dees, J. G. (1998). Enterprising nonprofits. Harvard Business Review, 76(1), 54-+. <Go to ISI>://WOS:000071177500014
    Defourny, J., & Nyssens, M. (2010). Conceptions of social enterprise and social entrepreneurship in Europe and the United States: Convergences and divergences. Journal of social entrepreneurship, 1(1), 32-53.
    Denzin, N. K., & Lincoln, Y. S. (2011). The Sage handbook of qualitative research. sage.
    Ebrahim, A., Battilana, J., & Mair, J. (2014). The governance of social enterprises: Mission drift and accountability challenges in hybrid organizations. In A. P. Brief & B. M. Staw (Eds.), Research in Organizational Behavior: An Annual Series of Analytical Essays and Critical Reviews, Vol 34 (Vol. 34, pp. 81-100). Elsevier. https://doi.org/10.1016/j.riob.2014.09.001
    Gouillart, F., & Billings, D. (2013). Community-powered problem solving. Harvard Business Review, 91(4), 70-77, 140.
    Haugh, H. (2006). Nonprofit social entrepreneurship. In The life cycle of entrepreneurial ventures (pp. 401-436). Springer.
    Lee, B. X., Kjaerulf, F., Turner, S., Cohen, L., Donnelly, P. D., Muggah, R., Davis, R., Realini, A., Kieselbach, B., & MacGregor, L. S. (2016). Transforming our world: implementing the 2030 agenda through sustainable development goal indicators. Journal of public health policy, 37, 13-31.
    Mair, J., Battilana, J., & Cardenas, J. (2012). Organizing for society: A typology of social entrepreneuring models. Journal of Business Ethics, 111, 353-373.
    Mair, J., & Marti, I. (2006). Social entrepreneurship research: A source of explanation, prediction, and delight. Journal of world business, 41(1), 36-44.
    Miles, M. B. (1994). Qualitative data analysis: An expanded sourcebook. Thousand Oaks.
    Mulgan, G., Tucker, S., Ali, R., & Sanders, B. (2007). Social innovation: what it is, why it matters and how it can be accelerated.
    Murray, R., Caulier-Grice, J., & Mulgan, G. (2010). The Open Book of Social Innovation: Ways to Design. Develop and Grow Social Innovation, 222.
    Nicholls, A. (2006). Social entrepreneurship: New models of sustainable social change. Oxford University Press.
    Nicholls, A., & Murdock, A. (2011). Social innovation: Blurring boundaries to reconfigure markets. Springer.
    Phills, J., Deiglmeier, K., & Miller, D. (2008). Rediscovering Social Innovation Stanford Social Innovation Review. Available on-line at.
    Piller, F. T., Ihl, C., & Vossen, A. (2010). A typology of customer co-creation in the innovation process. Available at SSRN 1732127.
    Porter, M. E., & Kramer, M. R. (2018). Creating shared value: How to reinvent capitalism—And unleash a wave of innovation and growth. In Managing sustainable business: An executive education case and textbook (pp. 323-346). Springer.
    Prahalad, C. K., & Krishnan, M. (2008). The new age of innovation. McGraw-Hill Professional Publishing New York.
    Prahalad, C. K., & Ramaswamy, V. (2004). The future of competition: Co-creating unique value with customers. Harvard Business Press.
    Programme, U. N. D. (2016). SDGs in Action. U. N. D. Programme. https://www.undp.org/publications/sdgs-action
    Ramaswamy, V. (2009). Leading the transformation to co‐creation of value. Strategy & Leadership, 37(2), 32-37.
    Ramaswamy, V., & Ozcan, K. (2016). Brand value co-creation in a digitalized world: An integrative framework and research implications. International Journal of Research in Marketing, 33(1), 93-106. https://doi.org/10.1016/j.ijresmar.2015.07.001
    Raworth, K. (2018). Doughnut economics: Seven ways to think like a 21st century economist. Chelsea Green Publishing.
    Salamon, L. M. (2015). The resilient sector revisited: The new challenge to nonprofit America. Brookings Institution Press.
    Santos, F. M. (2012). A positive theory of social entrepreneurship. Journal of Business Ethics, 111(3), 335-351.
    Vargo, S. L., & Lusch, R. F. (2008). Service-dominant logic: continuing the evolution. Journal of the Academy of Marketing Science, 36, 1-10.
    Vargo, S. L., & Lusch, R. F. (2014). Evolving to a new dominant logic for marketing. In The service-dominant logic of marketing (pp. 3-28). Routledge.
    Vargo, S. L., & Lusch, R. F. (2017). Service-dominant logic 2025. International Journal of Research in Marketing, 34(1), 46-67. https://doi.org/10.1016/j.ijresmar.2016.11.001
    Witzel, M. (2008). THE NEW AGE OF INNOVATION: DRIVING CO-CREATED VALUE THROUGH GLOBAL NETWORKS. Corporate Finance Review, 12(6), 46.
    Yin, R. K. (2017). Case study research and applications: Design and methods. Sage publications.
    Yunus, M., Moingeon, B., & Lehmann-Ortega, L. (2010). Building Social Business Models: Lessons from the Grameen Experience. Long Range Planning, 43(2-3), 308-325. https://doi.org/10.1016/j.lrp.2009.12.005
    Yunus, M., & Weber, K. (2010). Building social business: The new kind of capitalism that serves humanity's most pressing needs.
    Zahra, S. A., Gedajlovic, E., Neubaum, D. O., & Shulman, J. M. (2009). A typology of social entrepreneurs: Motives, search processes and ethical challenges. Journal of Business Venturing, 24(5), 519-532.
    內政部. (2023). 社會創新行動方案.
    行政院. (2018). Social Innovation Action Plan. https://si.taiwan.gov.tw/
    行政院. (2020). 社會創新行動方案2.0. https://www.ey.gov.tw/Page/5A8A0CB5B41DA11E/f5fa5026-9f09-463e-a062-21870c48a6f3
    行政院國家發展委員會. (2016). 社會企業行動方案(2014-2016年). Retrieved 2025-05-23 from chrome-extension://efaidnbmnnnibpcajpcglclefindmkaj/https://ws.ndc.gov.tw/Download.ashx?u=LzAwMS9hZG1pbmlzdHJhdG9yLzEwL3JlbGZpbGUvMC8xMTU0OS80N2RlZGJmYS1kNTdjLTQ3NDEtYmQyOS0xNmU0MzI5NGQwNWEucGRm&n=5pS%2F562W5paw55%2BlMDUgLeekvuS8gei4ueWFse%2B8muekvuacg%2BWJteaWsOihjOWLleW3oei%2FtOW6p%2Birhy5wZGY%3D&icon=..pdf
    呂朝賢. (2008). 社會企業與創業精神:意義與評論. 國立政治大學社會學報, 39, 81–117. https://nccur.lib.nccu.edu.tw/handle/140.119/98068
    杜鵬, 李慶芳, 周信輝, & 方世杰. (2017). [(創) 串新] 的服務模式: 以價值共創觀點探索尚品 宅配的服務流程與本質. Journal of Management & Business Research (2521-4306), 34(3).
    社企流. (2019). 什麼是社會企業?3 分鐘看新手必讀,一次搞懂社會企業與社會創新. https://www.seinsights.asia/article/7774
    社會創新實驗中心. (2022). 社會創新實驗中心簡介. Retrieved 2025-05-23 from https://si.taiwan.gov.tw/Home/Silab
    國立中央大學尤努斯社會企業中心. (2015). 社會企業調查報告:主要營業項目. https://sbc.mgt.ncu.edu.tw/research_/%E4%B8%BB%E8%A6%81%E7%87%9F%E6%A5%AD%E9%A0%85%E7%9B%AE/
    張懸. (2017). 以問題回答問題:開啟公民對談、促進思辨的可能。. https://www.twreporter.org/a/2017anpu-deserts-chang-salon
    經濟部中小及新創企業署. (2024). 2024年中小企業白皮書. https://www.sme.gov.tw/list-tw-2345
    鄭勝分. (2007). 社會企業的概念分析. 政策研究學報, 7, 65–108. https://tpl.ncl.edu.tw/NclService/JournalContentDetail?SysId=A07062316
    聯合報系願景工程, 經. 台. 星. 社. (2020). 2020 社會創新大調查報告書. https://si.taiwan.gov.tw/Files/Survey/2020/2020-%E7%A4%BE%E6%9C%83%E5%89%B5%E6%96%B0%E5%A4%A7%E8%AA%BF%E6%9F%A5%E5%A0%B1%E5%91%8A%E6%9B%B8.pdf

    下載圖示 校內:立即公開
    校外:立即公開
    QR CODE