近年來由於全球化的浪潮，使製造業採「全球研發、全球生產、全球行銷」的經營策略，更突顯了全球運籌與供應鏈管理的重要性，且因各企業專注於本身的核心業務，而將物流服務外包給物流服務業者。
物流服務業者除了提供安全、準時的貨物運送服務外，還要協助客戶降低其物流成本，最終目的在滿足客戶之需求。國內外針對物流服務之研究，主要是探討物流活動使用狀況、使用地理區位及服務品質，較少對物流服務的重要性及滿意度進行研究。因此，本研究以中國大陸台商製造業的觀點，探討其物流服務之需求；研究結果得知台商製造業最重視的物流服務為「貨物儲存與保管」、其次為「城際運輸與配送」、「都會區內運輸與配送」、「提供市場訊息」與「資訊系統服務」。本研究依據市場區隔的概念，利用集群分析，將台商製造業區分為「電子傳輸服務導向型」、「運輸公司評選導向型」、「加值服務導向型」、「資訊管理服務導向型」以及「運輸與倉儲服務導向型」等五個區隔，本研究結果可提供給相關物流業者擬定行銷策略之參考。

The supply chain integrates material procurement, manufacturing and channel of distribution to speedy respond to the customer demands. The integration creates a virtual mega-organization to share resources for a coordinate operation with autonomy. While the firms in the chain concentrate on their core businesses, they outsource non-core competent logistic services for the lean service providers.
This research evaluates the market segmentation of logistics services in China based on Taiwanese manufacturing companies’ service requirements. The results suggest that warehousing and storage was perceived as the most important service attribute, followed by inter-city distribution, intercity distribution, provision of market information, and forecasting. Based on the concept of market segmentation, these service attributes were used to classify Taiwanese manufacturing companies into five segments, namely, electronic transmission services oriented firms, carrier selection services oriented firms, value added services oriented firms, information management services oriented firms, and transportation and warehousing services oriented firms. Theoretical and practical implications of the research finding are discussed.

一、中文部分
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4.林正章，國內專業物流業者最新發展趨勢調查報告及對策探討，台灣物流發展前瞻研討會，2005年。
5.林正章，台灣物流服務業者所能提供之服務調查報告，2005年。
6.林建煌，行銷管理，智勝文化事業有限公司，頁213-215，2002年9月再版。
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8.陳順宇，多變量分析，第三版，華泰書局，民國93年。
9.黃俊英，多變量分析，第六版，中國經濟企業研究所，民國87 年。
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三、網站部分
1.中華民國物流協會，http://www.talm.org.tw。
2.美國供應鏈管理專業協會，http://www.cscmpchina.org。
3.湘潭物流網，物流業:政策體系正在形成，http://www.xiangtan.gov.cn。