研究生: |
彭礎瑤 Peng, Chu-Yao |
---|---|
論文名稱: |
從居民角度探究社區能力及旅遊衝擊對社區旅遊發展之影響 The Influences of Community Capacity and Tourism Impact on Community Tourism Development from The Perspective of Residents |
指導教授: |
張珩
Zhang, Heng |
學位類別: |
碩士 Master |
系所名稱: |
規劃與設計學院 - 建築學系 Department of Architecture |
論文出版年: | 2014 |
畢業學年度: | 102 |
語文別: | 中文 |
論文頁數: | 95 |
中文關鍵詞: | 社區旅遊 、社區能力 、旅遊衝擊 、居民滿意度 、居民發展旅遊態度 |
外文關鍵詞: | Community Tourism, Community Capacity, Tourism Impact, Residents’ Satisaction, Residents’ Attitude |
相關次數: | 點閱:106 下載:16 |
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社區旅遊強調以社區居民為主導,而社區亦為旅遊的場域,其在基礎整備上需要人員與設施,且整頓自然與文化環境資源。此種社區營造方式,對於社區的發展應為正面,且為社區規劃與社區發展之重要依據。但同時居民生活品質也可能受到影響,進而降低居民之滿意度與社區經營和活動的參與意願。「人」為進行社區旅遊之重要基礎,了解人與社區旅遊的關係,將有助於社區旅遊及相關政策的推動。
社區作為永續發展的基本實踐單位,不但符合世界趨勢,對於相關政策之推動亦是最直接有效的策略。本研究以台南市安平地區及孔廟地區等旅遊發展較興盛之七個社區進行問卷調查,總計回收324份有效問卷。本研究從社區旅遊觀點出發,運用結構方程模式(SEM)進行假設模式之驗證,藉以了解「人」與「社區旅遊發展」間之相互關係,以利社區旅遊持續發展。
經研究結果顯示社區能力、旅遊衝擊及滿意度皆對居民發展旅遊態度有顯著影響。為使社區旅遊能夠持續發展,讓居民有較正面的社區旅遊支持度,提升社區整體能力是至關重要的,其會直接或間接的影響居民的旅遊衝擊感知、居民滿意度以及旅遊支持態度。換言之,其影響過程最終將會影響居民對於社區旅遊發展的態度及行為。為了提升居民的支持、認同和參與意願,除了提升社區的能力外,永續發展以及社區旅遊的意義內涵應該優先並清楚的傳達給居民,提升居民對於此兩者的了解程度,並且加強居民的社區意識,即可能提升居民對於社區旅遊的態度,進而促使社區旅遊的持續發展,讓社區旅遊場域的建立得以更順利且永續進行。
Community tourism emphasizes community-oriented, and the community is also a field of tourism, which on the basis of the need for preparedness personnel and facilities, and to rectify the natural and cultural resources. Such community-building approach for the development of the community should be positive, and is an important basis for community planning and development. But the quality of life of residents may also be affected, thereby reducing operating and satisfaction with community participation in activities of the wishes of the residents. "Person" for the purpose of community-based tourism is important to understand the relationship between people and community tourism will help to promote community tourism and related policies.
This research takes Tainan as sampling area. Data were collected by one on one from the questionnaire in 7 community. The validity of the community capacity, tourism impact, satisfaction and tourism attitude were assessed using item analysis and factor analysis. To identity the effect were assessed using Strustural Equations Modeling(SEM), one-way ANOVA, and t-test.
By the study result, community capacity, tourism impact and satisfaction significantly affect the attitude toward tourism development of the residents. For the sustainable development of community tourism, so that residents have a more positive community tourism support and enhance the overall capacity of the community is essential, which will directly or indirectly affect the tourism impact, resident satisfaction and tourism supportive attitude.
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