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研究生： 關湯米
Gunawan, Tommy Andrea
論文名稱： 共享經濟平台模型：以成大借物共享平台為例
A Sharing Platform Model: Library of Things at National Cheng Kung University
指導教授： 林蕙玟
LIN, Hui-Wen
學位類別： 碩士
Master
系所名稱： 規劃與設計學院 - 創意產業設計研究所
Institute of Creative Industries Design
論文出版年： 2018
畢業學年度： 106
語文別： 英文
論文頁數： 215
中文關鍵詞： 循環經濟 、共享平台模式 、共享經濟 、物聯網 、文化共享
外文關鍵詞： Circular Economy, Sharing Platform Model, Sharing Economy, Library of things, Culture of Sharing
相關次數： 點閱：122  下載：4 
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    • 現今，社會正面臨全球挑戰。也因為一次性經濟的社會現況，需多產品最終都只能終結於垃圾掩埋場。 很多人開始嘗試以不同的方式從一次性經濟轉為循環經濟。 然而，線性經濟有輕微向循環經濟轉變的趨勢。 循環經濟即將關閉產品鏈的循環價值。 許多人開始考慮減少一次性產品的浪費，並嘗試不同的方式來最大化產品鏈的價值。 許多人盡可能透過一些商業模式（如共享平台模型）以嘗試將廢棄物轉為有用的產品。 共享平台模式不僅可以被原製造商應用也能由第三方利害關係者利益相關者應用。
    共享平台模式與共享經濟息息相關。 成功大學圖書館（以下簡稱成大借物共享平台）是台灣共享平台模式之一。 通常，人們只會在圖書館借閱書籍，但成大借物共享平台的想法是創造一個平台，使成大學生可以借物共享既有的物件。 成大借物共享平台旨在創造成大學生之間的共享文化。
    為圖書館創新的成大借物共享平台是作者身為成大學生實踐的媒介，不僅對成大學生進行研究並分析成大學生對於創造更少浪費的概念，加以透過成大借物共享平台達到產品價值的最大化與創造共享文化鏈。本研究透過共享平台模型調查哪些因素影響成大學生將產品價值最大化 。此研究目的為了解成大學生的借物動機。這項研究有助於作者由此項研究總結參與者的幾個建議，了解成大借物共享平台如何減少產品的浪費，從而創建成大學生的共享文化。

    Nowadays, society is being faced by global challenge. People live in the ear of linear economy which company manufactured the product that will ended up in landfill. Many people try different way to change from linear economy to circular economy. The movement from linear economy to circular economy is increasing slightly. Circular economy is about closing the loop of value product chain. Everyone try as much as possible other to change the waste into something useful through some business models such as sharing platform model. Sharing platform model is related to sharing economy. Sharing platform model is the one of the business model can be done not only by the original company that manufacture the product but also third-party stakeholder.
    Library of Things at National Cheng Kung University (hereafter called LOT NCKU) is one of the sharing platform model in Taiwan. Normally, people will go to Library only for borrowing books, but the idea of LOT NCKU is a platform where student can lend and borrow things among NCKU students. LOT NCKU aims to create the culture of sharing between NCKU students.
    LOT NCKU as library innovation is the medium for author as NCKU student to practice, conduct research and analyze about circular economy concept in NCKU student society to create less waste, maximize value product and creating culture of sharing chain through sharing platform model in this term LOT NCKU.
    This study examined the factors how NCKU students maximize value product chain through sharing platform model. The aim of the study was to see NCKU students’ motivation to or not to lend and borrow. This research helps author to summarize several suggestions from NCKU students how to create less waste over sharing platform model therefore creating culture of sharing in NCKU student community.

    TABLE OF CONTENTS 摘要 I ABSTRACT II ACKNOWLEDGEMENT III TABLE OF CONTENTS IV LIST OF FIGURES VIII LIST OF TABLES XIII CHAPTER ONE INTRODUCTION 1 1.1 Research Background and Motivation. 1 1.2 Research Scope. 9 1.3 Research Objectives and Questions. 10 1.4 Research Process 12 1.5 Research Structure. 17 CHAPTER TWO LITERATURE REVIEW 18 2.1 Circular Economy 18 2.1.1 Circular Economy Advantages 19 2.1.2 Circular Economy Business Models 20 2.2 Sharing Platform Model as Sharing Economy 26 2.2.1 About Sharing Platform Model 26 2.2.2 Factors of Sharing Platform 27 2.3 Precedent Studies of Sharing Platform Business Model 28 2.3.1 Peerby 29 2.3.2 The Sharing Depot 30 2.3.3 Examples of Library of Things 31 2.4 Library of Things as New Form of Sharing Economy 33 2.4.1 Willingness to Share 33 2.4.2 Practice of Sharing 34 2.4.3 Library of Things as a Possible Solution 34 2.5 Sharing Platform Model Factors over Library of Things 35 2.5.1 Technology 36 2.5.2 Collections 37 2.5.3 Diverse Communities 38 2.5.4 Innovation and Creativity 38 2.5.5 Circulation Service 39 CHAPTER THREE EVENT PLANNING 40 3.1 Event Studies 41 3.2 Event Management 50 3.3 Event Design and Production 51 3.4 Timeline 54 CHAPTER FOUR EVENT PLANNING EXPLORATORY STUDY 56 4.1 Observation – Empathize and Define Phase 57 4.1.1 Observation Finding 59 4.2 Questionnaire – Empathize and Define Phase 61 4.2.1 Questionnaire Design 62 4.2.2 Participants 64 4.2.3 Data Analysis 64 4.2.4 Study Finding 72 4.3 Library of Things Workshop – Ideate Phase 74 4.3.1 Methods 76 4.3.2 Workshop Results 83 4.3.3 Workshop Finding 91 4.4 Donating Items Event – Empathize and Define Phase 94 4.4.1 Method 94 4.4.2 Study Finding 98 CHAPTER FIVE PROTOTYPING DESIGN EXPLORATORY 99 5.1 LOT NCKU Website Prototype Stage 1 – Prototype and Test Phase 99 5.1.1 Website Prototype Design Factors 100 5.1.2 Methods 102 5.1.3 Website Prototype Design 102 5.1.4 Participants 118 5.1.5 Interview Design 118 5.1.6 Prototype Testing and Interview Result 121 5.2 LOT NCKU Website Prototype Stage 2 – Prototype and Test Phase 139 5.2.1 Modified Prototype Design 140 5.2.3 Methods 150 5.2.4 Participants 150 5.2.4 Prototype Testing and Interview Result 151 5.3 Study Summary 153 CHAPTER SIX CONCLUSION AND DISCUSSION 154 6.1 Conclusion 154 6.1.1 The motivations of NCKU students to or not to lend and borrow 154 6.1.2 How LOT NCKU as sharing platform model affect NCKU students’ behavior to practice culture of sharing 157 6.1.3 The factors for closing the loop of circular economy value products chain through sharing platform model 160 6.2 Implication 162 6.2.1 The factors to create sharing platform model over library of things 162 6.3 Discussion 164 6.3.1 Study Contribution 166 6.3.2 Limitations 167 6.3.3 Suggestion for Future Research 167 6.4 On-going Project 168 REFERENCES 169 APPENDIX 1 BUTTERFLY DIAGRAM 173 APPENDIX 2 POSTER OF FIRST PILOT LOT NCKU 174 APPENDIX 3 POSTER OF LOT WORKSHOP 175 APPENDIX 4 DATA COLLECTION DIAGRAM 176 APPENDIX 5 LOT WEBSITE PROTOTYPE 177 APPENDIX 6 MAP OF LOT AS SHARING PLATFORM MODEL 204 APPENDIX 7 QUESTIONNAIRE RESULTS 205

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