近年來,隨著永續發展的潮流與善盡企業社會責任等呼聲的增加，企業社會責任越來越受國際間重視，將企業社會責任與經營策略結合，將是企業未來新競爭力的來源，更是企業取得競爭優勢的重要策略。

本研究希望透過實證研究，了解管理者是否能透過企業社會責任的落實，來激發員工對組織奉獻心力及對組織盡忠的意願，期望提供企業於領導管理上的參考建議，協助企業打贏這場人才戰爭。研究結果顯示：(1)企業社會責任實踐(倫法與自發責任)對員工組織公民行為具有顯著的正向影響；(2)個人倫理觀在企業社會責任實踐(倫法責任)與組織公民行為間具有調節效果；(3)員工參加公司公益活動在企業社會責任實踐(自發責任)與組織公民行為間具有調節效果。

The trend of sustainable development and advocacy of corporate social responsibility practice spread widely these years. Organization’s social responsibility practices catch global attention. The combination of corporate social responsibility and management strategy becomes new competitive advantage for business.

The purpose of the research is to study how corporate social responsibility practices encourage employees’ dedication to the company. The ultimate goal is to help organization in winning the battle for talent. The results show that (1) Corporate social responsibility, especially legal, ethical and discretionary facets, impact employees’ organizational citizenship behavior; (2) This impact will be moderated by personal ethics values (3) Further, employees’ participation in philanthropy activities will also moderate this impact.

一、中文部分
1.Michael E. Porter，Mark R. Kramer (2003)，公司慈善的競爭優勢，哈佛商業評論中文版，第16期，民國92年1月，頁71-85。
2.Michael E. Porter ，Mark R. Kramer (2006)，公司與社會有福同享，哈佛商業評論中文版，2006年第4期，民國95年12月，頁2-19。
3.盧建成(2006)企業社會責任調查暨實證性研究-以台灣資訊產業為例。國立高雄大學經濟管理研究所碩士論文。
4.台灣企業社會責任網站http://csr.moea.gov.tw
5.中華民國企業永續發展協會http://www.bcsd.org.tw
6.2013群創光電企業社會責任報告書。
7.2012群創光電企業社會責任報告書。

二、英文部份
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