本研究旨在發展成年前期失戀復原的服務。分手經驗是一次很重要的人生轉折。與成年人相比，成年前期者通常不夠成熟以至於無法妥當處理他們的情緒問題。而藉由適當的協助與服務，他們仍可以用健康的心態面對，並妥善處理分手的議題。因此，這類的協助與服務與分手復元息息相關。
本研究的三個目標如下：
(1) 強調友伴的陪伴是幫助失戀復原的重要因素
(2) 藉由運用情緒行銷的策略來探索失戀市場的新潛能
(3) 為成年前期失戀者設計可能的新服務

透過兩階段問卷調查，鎖定KTV服務對成年早期失戀者為具有發展性之服務項目；與KTV業者進行兩次質性訪談後，得出五項重要的服務要素：
(1) 友伴效應(社交性質服務)
(2) 注意移轉(情緒轉移或情緒發洩性質服務)
(3) 隱私性(提供隱密的房間或區域)
(4) 情緒調整(提供唱歌、餐點或消費行為)
(5) 客製化(場地布置與相關服務)

以設計師的觀點出發，本研究希望針對失戀的議題，提供成年早期失戀者與
服務提供廠商一個可行的解決方案。採用情緒行銷與概念再定義，不但利於差異化策略與顧客關係的建立；更可以減少服務提供廠商的發展成本。

This research aims to develop the possible services for breakup resilience in early adulthood. Breaking up is an important transition in our life. Early-adulthoods, rather than the adults, are usually more immature in dealing with the breakup emotion. And with the proper assistant, it is possible to help the early-adulthoods to cope with breakup issues in a healthy mentality. Hence the service is also related to breakup resilience.
There are three objectives in this research:
1. To emphasize the benefit friendship can bring in helping breakup resilience.
2. To explore the new phenomena in breakup market by adopting the emotion marketing strategy.
3. To discover the possible services for broken-hearted early adulthoods.
Through two stages of questionnaire surveys, KTV service is targeted to be further developed for heartbroken early-adulthood users. And after two times of qualitative interview, the service factors are concluded as follows:
In according to the literature and questionnaire, a service for heartbroken users should contain the following factors:
1. Companionship(socializing services)
2. Distraction(Emotion transferring or abreacting services)
3. Privacy(room or enclosed area)
4. Emotion regulating(singing, dining or purchasing behavior)
5. Customization(decoration or service)
This research hopes to resolve the heartbroken issues through designer’s point of view and try to provide a feasible solution for both service provider and heartbroken early-adulthoods. With the adaptation of emotional marketing and recontextualization, it not only benefits the corporation in differentiation strategies and customer relationship building but also reduces the developing cost for the service provider.

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