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研究生: 王彫桂
Wang, Tiao-Kuei
論文名稱: 供應鏈整合深度對競爭能力及企業績效之影響-台灣民營製造業實證研究
指導教授: 譚伯群
Tan, Bertram
學位類別: 碩士
Master
系所名稱: 管理學院 - 企業管理學系碩士在職專班
Department of Business Administration (on the job class)
論文出版年: 2004
畢業學年度: 92
語文別: 中文
論文頁數: 67
中文關鍵詞: 供應鏈整合深度競爭能力企業績效
外文關鍵詞: supply chain, integration intensity, performance, competitive capabilities
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  •   本研究以問卷方式,對中華徵信所2003年所出版之TOP 5000內所列民營製造業前500大做實證研究,藉以了解台灣製造業供應鏈整合深度對於競爭能力和企業績效的影響。其中,以組織內部、供應商、配銷商/零售商和顧客的整合程度來衡量供應鏈整合深度。競爭能力則以產品品質、配送可靠度、流程彈性和成本領導能力來衡量。最後,以平衡計分卡的觀念來衡量公司績效。研究方法以競爭能力作為供應鏈整合深度和企業績效關係的中介因素,以LISREL及階層迴歸分析各變項間的關係。
      結果由LISREL發現:目前的台灣民營製造業對於供應鏈整合較重視內部流程及上、下游整合;競爭能力首重產品品質、其次為配送可靠性,而不再依賴成本領導路線;在企業績效上,台灣民營製造業較重視銷售成長、資產報酬率和顧客滿意度,對於新產品營收較不重視。階層迴歸分析結果顯示高供應鏈整合深度將導致較高的競爭能力,並且支持供應鏈整合深度對資本報酬率及銷售成長率有直接正向的影響。其次,沒有足夠的證據支持整合深度對顧客滿意度和新產品佔營收比例有直接的影響。

      To understand the influence that a supply chain integration intensity on competitive capabilities and firm performance in regard of manufactures in Taiwan, a general survey was performed by means of questionnaires subjecting to the top 500 privately-run firms issued by ” China Credit Information Service, LTD.” 2003 TOP 5000. Herein, the supply chain integration intensity is measured by the degree of integration within organization and the relationship between suppliers, distributors/dealers and customers. While the competitive capabilities are measured by the product quality, delivery reliability, process flexibility, and cost leadership. Finally, we use the balanced scorecard to measure firm’s performance. We use competitive capabilities as mediator between supply chain integration and firm performance to analyze the relationship among each construct based on the LISREL model and hierarchical regression analysis.
      The empirical results from the LISREL demonstrate that internal process and the integration of upstream and downstream firms are stressed more in privately owned manufacturing industry; the most important factor in the competitive capabilities is product quality, and delivery reliability is subsequent, rather depends on the cost-leadership. As for the performance, privately owned manufacturing companies in Taiwan weigh more on sales grow, the return of asset and consumer satisfaction, but rather on the profit of new products. The results from hierarchical regression analysis show that high degree of supply chain integration leads to higher competitive capability, and support that the supply chain integration intensity has positive direct influence on the return of asset and sales grow. Furthermore, there is insufficient evidence to support the direct affect of the supply chain integration intensity on the customer satisfaction and the proportion of new products on total profit.

    目錄 目錄 I 表目錄 III 圖目錄 IV 第一章 緒論 1 第一節 研究背景 1 第二節 研究動機 2 第三節 研究範圍與目的 3 第四節 研究步驟 3 第二章 文獻探討 5 第一節 供應鏈 5 第二節 供應鏈整合深度 11 第三節 競爭能力 16 第四節 績效 22 第三章 研究方法 25 第一節 研究架構 25 第二節 研究假設 26 第三節 研究變項的操作性定義 29 第四節 問卷設計 30 第五節 抽樣與問卷發放 31 第六節 資料分析方法 32 第四章 實證分析 34 第一節 敘述性統計分析 34 第二節 因素分析與信度、效度檢定 36 第三節 LISREL適合度分析 40 第四節 階層迴歸分析 43 第五章 結論與建議 56 第一節 研究結論 56 第二節 研究特色與貢獻 57 第三節 研究限制 57 第四節 研究建議 58 參考文獻 59

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