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研究生: 劉子玄
Liu, Tzu-Hsuan
論文名稱: 土壤污染場址資訊對地方社區住宅價格與民眾風險感知之影響初探-以高雄市為例
A Preliminary Study on the Impact of Soil Contamination Site Information on Local Community Housing Prices and Public Risk Perception: A Case Study of Kaohsiung City
指導教授: 趙子元
Chao, Tzu-Yuan
學位類別: 碩士
Master
系所名稱: 規劃與設計學院 - 都市計劃學系
Department of Urban Planning
論文出版年: 2026
畢業學年度: 113
語文別: 中文
論文頁數: 118
中文關鍵詞: 土壤污染 、資訊揭露 、特徵價格法 、風險感知 、問卷調查法
外文關鍵詞: Soil Contamination, Information Disclosure, Hedonic Price, Risk Perception, Questionnaire Survey Method
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  • 台灣長期面臨污染問題,諸多重大污染事件帶來的危害至今仍難以消除,顯示污染整治推動不易。如何有效推動整治並提升民眾的調適能力以降低危害,已成為亟待關注的課題。穩定資金投入、政府支持與整治技術固然重要,然而民眾對污染資訊的認知以及社會關注亦是不可忽視的推動力量。且若能提升民眾對污染知識與資訊的掌握,將有助於強化其風險意識與應對能力,進而減少污染帶來的影響。目前台灣污染資訊揭露方式較為單一,可能導致其資訊掌握程度與敏感度不足。為此,本研究旨在釐清民眾對污染資訊的認知與風險感知,並透過探討污染資訊對房價的影響檢視不動產市場對污染議題的反應。此外,本研究亦透過問卷分析不同規模汙染場址附近社區居民對污染風險感知,據以提出政策建議。
    首先透過回顧相關文獻,掌握污染對城市發展所帶來的深層影響。過去研究多指出污染引發的污名化效應對房價具負面影響,亦常以房價變化作為污染影響的分析途徑。基於此,本研究採用特徵價格法,分析高雄市鄰近15處污染工廠場址的住宅交易資料,探討列管因素對房價之影響,藉此初步檢視民眾對污染資訊的掌握情形。研究結果顯示,發生在列管前或後的住房交易平均價格並不具有顯著性的差異。證明汙染場址的負面外部性並未體現於不動產交易市場,然此結果無法直接證實民眾對污染資訊掌握度不佳,仍需進一步驗證。本研究進行問卷調查更深入了解民眾認知與行為反應,探究背後的真實情形與可能因素。
    透過文獻回顧綜整並釐清污染資訊傳播以及計畫行為理論,有助於本研究確立研究構想與架構,並據以對民眾之污染風險感知進行衡量。本研究篩選多篇文獻所考量之變數並將其納入問卷設計,並選擇三處鄰近不同規模污染工廠的區域進行問卷調查,並使用探索性因素分析確立構面,以作為分析之依據。本研究採用Spearman相關性分析,探討資訊掌握度與風險感知對行為決策的影響。研究結果與前沿研究相同,顯示資訊掌握度與風險感知皆與行為決策之間存在顯著正向關係,證實民眾對污染資訊的掌握程度將影響日常生活的選擇或是購屋決策。此外,透過 Mann-Whitney U 檢定與 Kruskal-Wallis H 檢定分析不同污染場址規模、居住屬性及社經背景對各構面之影響,發現場址規模與資訊掌握度、風險感知具有顯著關聯,但與行為決策無顯著差異;至於大多數居住與社經屬性則未顯示與構面間存在顯著關係。
    本研究發現,資訊掌握度確實會影響民眾行為決策,目前的污染列管資訊未對房價產生顯著影響,可能與民眾對污染資訊掌握程度不足密切相關,進一步凸顯資訊在行為決策中所扮演的關鍵角色。此外,居住與社會屬性與各構面之間的關聯,也有助於釐清未來政策宣導時應優先關注的對象,從而提升民眾對污染議題的認知,並推動污染整治工作的有效落實。

    Taiwan has long faced soil contamination issues, with the impacts of serious contamination events remaining difficult to clean and redevelop. While stable funding, government support, and remediation technologies are crucial, public awareness and information access also play important roles in driving effective contamination management.
    This study explores the effects of contaminated site information disclosure on housing prices and public risk perception, using Kaohsiung City as a case study. By applying the hedonic price method to housing transactions near 15 contaminated industrial sites, the study finds no significant price difference before and after official site listing. To further investigate, a questionnaire survey was conducted to examine the correlations between information awareness, risk perception, and behavioral decisions. Spearman correlation analysis reveals a significant positive correlation among these factors. Additionally, site scale was significantly associated with both information awareness and risk perception. However, socio-economic and residential characteristics showed limited influence.
    Results show that inadequate access to contaminated site information may explain the no significant impact on housing prices, highlighting the importance of targeted information disclosure and risk communication. Policy recommendations in the study are proposed to enhance public understanding and promote effective contamination response.

    第一章緒論1 第一節前言1 第二節研究目的3 第三節名詞解釋3 第四節研究流程4 第二章文獻回顧6 第一節污染對都市發展之影響與因應6 第二節污染場址資訊揭露與對房價的影響9 第三節污染場址資訊揭露與民眾感知17 第四節小結22 第三章研究設計24 第一節研究構想24 第二節研究場址選定24 第三節研究方法27 第四章資料蒐集與處理36 第一節污染工廠場址周邊房價影響分析36 第二節問卷調查民眾風險感知43 第五章實證結果47 第一節污染工廠場址周邊房價影響分析47 第二節問卷調查民眾風險感知結果55 第六章綜合討論與建議82 參考文獻90 附錄、實際問卷內容101

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