在全球化競爭下各產品的附加價值不斷提升，因此產品創新設計是企業取得競爭優勢的關鍵因素。以往，設計師憑藉自我美感與經驗的累積開發新產品，在設計師所能掌握的資訊有限下，很難確保能夠滿足消費者導向的市場，因而可能對企業造成無謂的風險。造形是人類對於產品的第一印象，在產品設計階段須先考量人的使用行為、產品的功能與所需的技術，然後進行造形發展。在造形發展的過程中，經驗豐富的設計師往往能掌握造形的美感，產品在設計團隊不斷地檢討、審視，調整產品造形的過程可視為嘗試解答方案並且評估的過程。這個過程適合結合造形審美度與基因演算法兩者美學評估與尋優的特性，以縮短產品的開發時間、提供設計師對於產品造形的審美度評估與最佳造形美學，提升產品在市場的競爭力。
故本研究目的為建立一套審美度評價及造形美學最佳化系統，結合模糊理論建立市場審美度標準，並以審美度原則為基礎結合基因遺傳演算法應用於產品造形最佳化。研究案例選定一體式音響作為目標產品，並依據研究結果評估及驗證本研究應用之審美度理論之成果。

The additional value of a product is improved constantly under globalization competition. Thus, the innovation design is a key factor for the enterprise to make lasting competition. In the past, the products were usually designed on designer’s based design ability and his/her experience. While under limited information, the product can not be designed to satisfy the consumers’ requirement, and the risk of product development is increased for an enterprise. In today’s emotional consumption type, the value of products is not merely with beautiful appearance and appropriate function, but must be designed accord with consumers' taste too. So designers must find out about consumer's psychology request to the best expected value of the products, and give the products with the best shape, material, color, and the feeling that could satisfy consumer's psychology and physical requirement and pay attention to improve the additional value of the products to reach the supreme benefit.
So, if a computer-aided aesthetic measure evaluation system could be developed, then the time, manpower and material resources could be reduced in the product developing process, and consequently the competitiveness of the industry is improved. In this study, we apply the genetic algorithm and aesthetic theory to generate the optimization at form, which fit the customer and designer requirement. The genetic algorithm can reduce the process which designers modify the form to meet the best form with aesthetic.

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