| 研究生: |
楊惠伶 Yang, Hui-Lin |
|---|---|
| 論文名稱: |
公司治理、企業社會責任、企業形象與組織承諾關係之研究-以臺灣上市輪船公司為例 An Evaluation of Corporate Governance, Corporate Social Responsibility, Corporate Image and Organizational Commitment of Public Listed Shipping Companies in Taiwan |
| 指導教授: |
呂錦山
Lu, Chin-Shan |
| 學位類別: |
碩士 Master |
| 系所名稱: |
管理學院 - 交通管理科學系 Department of Transportation and Communication Management Science |
| 論文出版年: | 2012 |
| 畢業學年度: | 100 |
| 語文別: | 中文 |
| 論文頁數: | 125 |
| 中文關鍵詞: | 輪船公司 、公司治理 、組織承諾 、企業形象 、結構方程模式 |
| 外文關鍵詞: | Shipping Companies, Corporate Governance, Organizational Commitment, Corporate Image, Structural Equation Modeling |
| 相關次數: | 點閱:111 下載:7 |
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| 查詢本校圖書館目錄 查詢臺灣博碩士論文知識加值系統 勘誤回報 |
本研究目的在探討臺灣地區上市輪船公司「公司治理」、「企業社會責任」、「企業形象」與「組織承諾」間關係之研究,在資料蒐集方面是採用問卷調查方式,應用結構方程模式分析方法以得變數間之關係。經由107位主管階層以上的填答者,研究結果顯示「公司治理」對「組織承諾」及「企業社會責任」皆有正向影響,「企業社會責任」對「企業形象」以及「企業形象」對「組織承諾」也有正向的影響關係。此研究結果可提供給臺灣地區輪船公司執行公司治理與企業社會責任之參考。
The objective of this study is to examine the relationships between corporate governance, corporate social responsibility, corporate image, and organizational commitment in the maritime transport context. A Structural Equation Modeling (SEM) was employed. Data collected from questionnaire survey of 107 supervisors or above who are working for 11 public listed shipping companies in Taiwan. Results indicated that corporate governance positively affects corporate social responsibility and organizational commitment, whereas corporate social responsibility has a positive influence on corporate image, corporate image positively affects organizational commitment. Theoretical and practical implications for corporate governance and corporate social responsibility are discussed in this study.
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三、網站資料
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http://www.alphaliner.com/top100。
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