隨著全球對永續發展的關注度漸增，永續供應鏈管理(SSCM)成為企業達成永 續目標的重要策略。然而，現有文獻大多探討買賣雙方企業對於 SSCM 公告影響，對 策略聯盟夥伴之間的研究仍少有深入探討。本研究旨在從資源依賴理論出發，探討當 企業宣布 SSCM 投資時，是否會對其策略聯盟夥伴的股價產生外溢效應，以及這些效 應如何因產業類別及策略聯盟形式而異。本研究提出兩個假說，分別檢驗 SSCM 投資 對策略聯盟夥伴的正負向股價影響，並探索產業相似性對外溢效應的調節作用。
本研究透過事件研究法分析 2017 年至 2024 年間美國公開上市公司發布的 SSCM 相關公告，並量化其對策略聯盟夥伴累積異常報酬(CARs)的影響。本研究旨在探 討永續供應鏈管理投資對策略聯盟夥伴的影響，並為企業設計聯盟合作策略提供實證 與理論支持。

As global attention on sustainable development increases, Sustainable Supply Chain Management (SSCM) has emerged as a crucial strategy for achieving sustainability objectives. However, research has mainly concentrated on buyer-seller dynamics, with limited examination of SSCM's effects on strategic alliance partners. Grounded in Resource Dependence Theory, this study investigates whether SSCM investment announcements generate spillover effects on the stock performance of alliance partners and how these effects differ by industry and supply chain roles. Two hypotheses are proposed to evaluate the positive and negative impacts on stock performance and the moderating roles of these factors.
This research employs event study methodology to analyze SSCM-related announcements from U.S. publicly traded companies between 2017 and 2024, quantifying their impacts on the cumulative abnormal returns (CARs) of alliance partners. The findings seek to illuminate SSCM’s influence and offer guidance for developing effective alliance strategies.

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