本研究使用Visual Studio ASP.NET為網站開發環境工具，以MVC (Model-View-Control) 做為程式設計之架構，結合社群網路Facebook與Line之功能，並嵌入Webcam與第三方金流，建立一個跨平台訊息推播與群播的社群網路雲端行銷資訊系統。將社群平台上的功能嵌入本系統中，讓供應商與顧客均可跨平台的進行互動、分享與發文的動作。
本系統中嵌入Facebook 功能(包含Facebook Social Plugins, Facebook Login等)，讓資訊同步在Facebook動態訊息中，使社群網路中的好友能夠同步接收到訊息，增加行銷的擴散性與快速性。
本系統中嵌入Line的功能，將社群網路雲端行銷資訊系統連接Line平台。使用者可透過本系統，連接Line加入好友之功能。除此之外，也建立Webcam即時觀看商品功能於系統中，提供消費者與供應商線上互動的溝通平台。在商品交易方面嵌入第三方金流於系統中，讓消費者有多選擇性的付款方式，在安全機制上也能更有保障。
本系統利用社群網路的嵌入與結合，讓資訊能夠以跨平台群播的方式推播更加快速，進而增加曝光率與行銷市場，達到資訊流推播的擴展性與快速性。

With the growing popularity of social media, the development of Facebook and Line have been taken as a useful tool to broadcast information and build up network with people. Social media platforms provide many kinds of services for its users to stay connected with new people, share opinions with people and keep in touch with old friends and colleagues.
This study proposes a framework for developing Social Network Cloud Marketing Information System. There are three main tools are embedded in the system: (1) Facebook Social Plugin (Facebook Like Button, Facebook Share Button, Facebook Send Button and Facebook Follow Button); (2) Line functions (Line Button, Line add us as friend function); (3) Webcam and chat room.

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