遊戲產業正朝著醫療互動、虛擬實境互動與娛樂互動等跨領域整合發展，而Wii利用無線感測器讓玩家模擬實際之運動遊戲，使遊戲具備了虛擬實境與娛樂互動之功能，讓玩家擺脫過去的遊戲模式，藉由互動遊戲娛樂的方式達到運動的效果。Wii的創新玩法，吸引國內外許多復健醫療機構採用此科技產品來幫助病人做復健，讓病患做出類似傳統復健治療的動作，透過遊戲的方式幫助病人達到復健之效果，且幫助病患轉移做物理治療所帶來的痛苦，以提高其復健意願。
Wii對於大多數消費者而言是一種新科技產品，且又將其應用在醫療復健上，因此醫療人員對此新科技之接受態度是值得被探討的。過去與科技接受度之相關文獻與實證研究大多採用科技接受模型(TAM)來探討，但此模型只針對科技之本質進行討論，藉由使用者對該產品之認知來探求其科技接受度。但本研究主要探討之對象為醫療人員，因此在認知的構面中加入相對優勢與主觀規範，另外再加入PAD情感構面，欲藉由不同之觀點來探求醫療人員之科技接受態度，冀望提供醫院或廠商在推行Wii應用於復健醫療時之行銷與服務發展策略上的參考與建議。
經問卷收集與實證分析後，發現不同個人背景之醫療人員對於Wii應用於復健醫療之各構面看法是有差異的。另外，從認知面的觀點發現，相對優勢、知覺有用性、知覺易用性與主觀規範會直接影響醫療人員之科技接受態度，而認知易用性與相對優勢則會透過知覺有用性來影響接受態度；從情感面之觀點發現使用Wii做復健所帶來之愉悅、激發與支配等正向情感會影響醫療人員之接受態度；從整合之觀點發現同時考慮認知面與情感面時，對於科技接受度之解釋力會高於單獨考慮認知面或情感面之解釋力。

The development of the game industry is moving toward the integration of medical interaction, virtual reality, and entertainments. For example, Wii uses RF (radio frequency) module to simulate the reality of sports games. Its functions possess virtual reality and entertainment integration; hence, it breaks away from the traditional games’ mode but the new playing mode attains sport effect. The innovative technology of Wii is constantly adopted by medical institutes on rehabilitation in both local and oversea countries. Patients not only can do the required action of rehabilitation through the sport games, but also increases patient's interest in rehabilitation and make patients feel less painful during the treatment.
Wii is a completely new technology for most of the consumers and on physical therapy. It is worth to discuss the technology acceptance toward the adoption of Wii especially on physical therapy. The TAM theory (technology acceptance model, Davis, 1983) has been widely used on testing the technology acceptance level; however TAM only provides explanation of the technology users’ cognition. In order to strengthen the explanation of consumer technology acceptance, this study proposed to integrate the PAD emotional scales (pleasure, arousal and dominance, Mehrabian and Russell, 1974), relative advantage (Rogers, 1983) and subject norm (Azjen and Fishbein, 1980) into the research model to explore the technology acceptance’s attitude of physical therapy in different point of view. The study also proposes some advices to medical institutes or the suppliers in promoting Wii on rehabilitation in terms of marketing and service development strategies.
The empirical findings of this research suggest that medical officers with different backgrounds have different viewpoints on applying Wii to physical therapy. Moreover, from cognitional view, the relative advantage, perceived usefulness, perceived ease of use, and subject norm have significant effects on medical officers’ attitude of technology acceptance, and the perceived ease of use and relative advantage have indirect effects on attitude of technology acceptance through perceived usefulness. From emotional viewpoint, medical officers’ attitude toword technology acceptance is significantly affected by positive emotions of rehabilitation by using Wii, such as pleasure, arousal and dominance. Meanwhile, by integrating cognitional and emotional aspects, the model of technology acceptance has provided higher percentage explanations than adopting these viewpoints respectively.

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