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研究生： 葛安芃
Arachapon Gunsatid
論文名稱： 以數位工具解決數位時代下的錯失恐懼症議題
To Mitigate FOMO Created in the Digital World with Digital Tools
指導教授： 劉世南
Liou, Shyh-Nan
學位類別： 碩士
Master
系所名稱： 規劃與設計學院 - 創意產業設計研究所
Institute of Creative Industries Design
論文出版年： 2021
畢業學年度： 109
語文別： 英文
論文頁數： 123
中文關鍵詞： 錯失恐懼症 、數位健康照護應用程式 、社群媒體 、智慧型手機 、千禧世代 、FOMO
外文關鍵詞： The Fear of Missing Out, Digital well-being application, Social Media, Smartphone, FOMO
相關次數： 點閱：196  下載：54 
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    • 錯失恐懼症(Fear of Missing Out, FOMO)是一種焦慮情感，起因於擔心自身沒有參與到現今正在發生的趣事。FOMO從許久以前就已經存在於人類社會中，因應此危害的措施即為取得相關資訊與知識。
     
    在社群媒體出現以前，FOMO是得以被控制的；然而，近年因社群媒體為人們創造了一個可以藉由一個觸碰即迅速獲取大量且無窮資訊的概念，加上智慧型手機與社群軟體的搭配使用，造就了FOMO狀況的激增。如今，對於年輕人而言，社群媒體已經成為聯繫和互動的主要方法，FOMO的狀況也因此而愈加嚴重，並對現代之生活造成重大影響。
     
    本研究確立了影響FOMO趨勢之相關調節因素，並以此提供一全面性之因果模型。透過此描述性模型，本研究探索了現今存在於智慧型手機上能夠減緩社群軟體上癮症狀之數位工具，期望藉此幫助有此需求之使用者在其線上互動之過程中建立更健全之關係。
     
    本研究發現智慧型手機之使用者在使用社群網站(Social Network Sites, SNS)之方面，同時具有不同程度之FOMO狀況與正負面之體驗。此研究結果表明，限制螢幕使用時間將有助於具高度FOMO症狀與網路使用問題之使用者減緩其FOMO症狀，然而，此非代表其在任何狀況下都將維持此成效，在對於某些使用者來說，其反而加劇FOMO之症狀。

    The Fear of Missing Out (FOMO) refers to the anxiety incurred by the thoughts that an exciting or interesting thing may currently be happening and you are not a part of it. FOMO has been with us since the primitive days. To be well adapted with a changing environment to survive and thrive, humans need acquiring information and wisdom to attune to. 

    Not until the advent of social media, FOMO was something under control because accessing an endless source of information shared by someone you know at a fingertip at the time was an inconceivable concept. The combination of social media platforms and smartphones bring out FOMO to its full potential. Nowadays social media has become the main source of connection and interaction especially for young people, FOMO thus intensifies and has significant impact to modern life consequentially. 

    This study identifies the moderators which shape the tendency to FOMO thus providing a comprehensive causal model. Drawing on this descriptive model, this study explores existing digital tools available on smartphones that can help ease social media addiction for smartphone users who want to have a healthier relationship with their online engagement. 

    We discovered that smartphone users have different levels of FOMO and have both positive and negative experiences when using SNS (Social Network Sites). Our findings imply that limiting screen time is useful in reducing FOMO among persons who have strong symptoms of FOMO and problematic internet use, but it is not effective in all cases. And for some, it raises their level of FOMO.

    Certificate for Completion of Degree Exam I 摘要 II Abstract III Table of Content IV Table List VIII Figure List IX Picture List X Chapter One: Introduction 1 Personal Motivation 3 Research Objectives & Questions 4 Chapter Two: Literature Review 5 2.1 What is FOMO? 5 2.2 Symptoms of FOMO 9 2.3 Causes of FOMO 10 2.3.1 Marketing Strategy 12 2.3.2 Peer Pressure 15 2.3.3 Novel news 16 2.4 Social Media 17 2.4.1 Dopamine 17 2.4.2 Unpredictability 18 2.4.3 Need to Belong 18 2.5 Who is susceptible to FOMO? 19 2.5.1 Individual aspect 20 2.5.2 Cultural aspect 21 2.6 Smartphone Users 22 2.7 Consequences of FOMO 24 2.7.1 Positive consequences from FOMO 25 2.7.2 Negative consequences from FOMO 25 2.7.2.1 Depression and loneliness 26 2.7.2.2 Anxiety26 2.7.2.3 Belonging Uncertainty & Decrease in current enjoyment & Reluctance to repeat current experience 27 2.7.2.4 Regret and anticipated regret 28 2.7.2.5 Envy 28 2.7.2.6 Low Satisfaction in Life & Low Self-esteem 29 2.7.2.7 Distracted 29 2.8 Time on SNS/ Smartphone and FOMO 30 2.8.1 More Time, More FOMO 30 2.8.2 Time Management 30 2.8.3 Notification Setting 31 2.8.4 Give SNS a rest 32 2.9 Covid-19 and FOMO 33 2.10 Helpers 34 2.10.1 Application 34 A) Digital Wellbeing & parental controls (Free) 34 A)1 Ways to disconnect 35 A)1.1Dashboard 35 A)1.2 Bedtime mode 36 A)1.3 Focus mode  36 A)2 Reduce interruptions37 A)2.1 Manage notifications 37 A)2.2 Do not disturb 38 B) Offtime (Free/ In-app purchase) 38 C) QualityTIme - My Digital Diet (Free/ contains ads/ In-app purchases) 38 D) SPACE: Break phone addiction, stay focused (Free/ In-app purchase) 39 E) Built-in Features on Smartphones 40 F) Set data limit 40 G) Airplane mode 41 H) Settings on SNS 42 H)1 Instagram 42 H)2  Facebook 43 H)2.1 See Your Time 44 H)2.2 Manage Your Time 45 H)2.3 Get More From Your Time 46 H)2.4 Control Your Notifications 47 2.11 Summary of Literature review 47 Chapter Three: Methodology 49 3.1 Phrase 1 49 Reliability and Validity 52 3.2 Phrase 2 52 3.3 Phrase 3 56 Chapter Four: Results And Findings 64 4.1 General Information 64 4.1.1 FOMO Symptoms 66 4.1.2 Self Reflection 67 4.2 Causality and Correlations 68 4.3 PIU (Problematic Internet Use) score 75 4.4 Willingness to lessen SNS use 77 4.5 Result from the Interviews 77 4.5.1 Self Reflection from the survey 77 4.5.2 Interview questions 79 4.6 Result from the 2nd survey 82 4.6.1 The second FOMO score 87 4.6.2 Reaching the time limit and response of the time limit notification 89 4.6.3 Emotions from getting interrupted by the notifications 89 4.7 Tendency to Maximize 89 4.8 Feeling after the limit & emotions on SNS 91 4.9 Recommendation to others 92 4.10 Willingness to continue the time limitation 92 4.11 Shared thoughts on SNS time limitation experience 93 4.12 Summary of Results and Findings 96 4.12.1 Generation vs. individual  96 4.12.2 Users and Digital well-being applications 97 4.12.3 Lessen screen time does not guarantee lessening FOMO 97 Chapter Five: Conclusion and Discussion 99 5.1 Implication 99 5.1.1 The task for participants 99 5.1.2 Digital Well-being application 99 5.1.3 FOMO is individualistic yet cultural 100 5.2 Conclusion 101 5.2.1 Restricting time spent on social media is not a one-size-fits-all solution.  101 5.2.2 Despite differences in gender, age, and personality trait; everyone can have FOMO at different levels. 102 5.2.3 Social media users can experience both good and bad effects of FOMO. 102 5.2.4 Many reported having mental effects from using SNS but did not want to change nor see it as a problem. 103 5.2.5 Realization of excessive use of SNS is the beginning. 103 5.3 Discussion 103 5.3.1 Promote digital well-being tools 104 5.3.2 Millennials may not be the most prone to FOMO anymore 104 5.3.3 Unsatisfactory of social life 104 5.3.4 What is going on in the physical world matters. 105 5.3.5 Being scared of ‘normal’ is a new normal. 106 5.3.6 Contribution 106 5.3.7 Limitation 107 5.3.8 Suggestion for future research 108 Reference 110 Appendix 119 Appendix1 119 Appendix2 120 Appendix3 121 Appendix4 122

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