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    1
    Using ELM Model to Explore the Behavioral Intention of OTT Video Streaming Platform Users—Take Netflix as an Example

    2
    An Elaboration Likelihood Model Approach to Investigating Intention to Use and Stickiness of Digital Accounts

    3
    The Relationships between Barriers to Knowledge Flow and Knowledge Sharing

    4
    Advertising Effects of Health Supplements on Consumers with Different Levels of Involvement and Goal Orientation

    5
    Factors Impact on Decision to Sign Environment E-Petition
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    6
    The study of Bus user’s involvement and mode choice behavior intention -An empirical study in Tainan

    7
    Investigating the Influence of Perceived Value, Consumer Trust, and FOMO on Crowdfunding Backing Intention: An ELM Perspective

    8
    A Study of Elaboration Likelihood Model on Customer Stickiness after Airlines Introduce AI-based Chatbots – Take China Airlines as an Example
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